Company Performance Metrics
Steve Goodreds: EVP & CFO- Jamie Cunning: SVP of Midwest Sales
GfK Mediamark Research & Intelligence provides media and consumer research products and services in the United States.
The company offers a range of information and consultancy services in many business sectors, including custom research, retail and technology, and media. It provides magazine audience ratings, multimedia research data, and
insights into consumers’ behavior and motivations.
The company also provides custom media research for media marketers; custom consumer research for advertisers and marketers; and high-end analytical solutions for strategists, research analysts, and direct marketers. In addition, it offers demographics which include data charts profiling of tablet and e-reader owners by gender, age, education, household income, and more; market adoption including data charts showing the growth rate of tablet and e-reader ownership and usage; actions and attitudes such as data charts sharing the activities, behaviors, and attitudes of tablet and e-reader owners; digital update videos; and digital news releases.
GfK Mediamark Research & Intelligence also provides information about attitudes and mindsets such as media habits, product usage, and inside brands. It serves marketing and media companies.
GfK Mediamark Research & Intelligence was founded in 1979 and is headquartered in New York, United States. It operates as a subsidiary of GfK SE.
