Honor achieved significant growth in its smartphone shipments, reaching 71 million units in 2025, which represented a 50% year-over-year increase. The company also reported a 19% year-on-year increase in global smartphone shipments in Q1 2026, making it the fastest-growing manufacturer among the top ten globally. Honor's overseas smartphone sales surged by 55% year-on-year in the first three quarters of 2025, driven primarily by growth in the Middle East, Africa, and Southeast Asia. Additionally, Honor's smartphone shipments increased by 24% in Q1 2026, indicating a rising customer base, particularly in the Middle East and Africa. The company also expanded its market presence significantly, achieving over 10% smartphone market share in 17 countries across Latin America, the Middle East, and Africa, and becoming the market leader in Malaysia with more than 18% share. Furthermore, Honor's HONOR 400 Series smartphones saw strong sales growth, with increases of up to 319% in key regions during the first three quarters post-launch.