Primary Job Title Executive Vice President - Strategy Primary Organization GfK
Location Boston, Massachusetts, United States Regions Greater Boston Area, East Coast, New England Gender Female
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Natasha Stevens is a thought leader and innovator with more than 15 years of experience in digital research. Her background encompasses building marketing research models that align traditional and digital techniques, social media listening and media analytics/measurement. Stevens’ career includes time at Visible Technologies and Cymfony where
she led the professional services business and insight practice designing both custom and syndicated cross-industry research solutions for Fortune 500 companies. As the managing director of research at RF|Binder Partners she developed research and campaign measurement solutions that shaped and supported communications initiatives. Stevens was the recipient of the 4 Under 40 Marketing Research Emerging Leaders award from the American Marketing Association in 2013. She holds a bachelor’s in psychology from the University of Michigan and a master’s in organizational psychology from Columbia University.
