Primary Job Title Founder Primary Organization Newsworthy.ai
Location New Braunfels, Texas, United States Regions Southern US Gender Male
Investor Type Investor Stage
Website www.peoplepond.com/davidmcinnis LinkedIn View on LinkedIn X (Twitter) View on X
David McInnis has spent his career on a single idea: that any organization, not just the ones with big PR budgets, deserves to be heard.
He proved it first with PRWeb. At a time when press release distribution was gated behind expensive wire services, he built a platform that put the news release in reach of startups, small businesses, and
nonprofits. Over nine years he grew it into one of the most widely used distribution services on the web before exiting the company.
The web kept changing, and so did the way people find information. Search stopped being a list of blue links and started becoming answers, generated by AI and pulled from whatever content machines could read and trust. McInnis saw that the press release still had a role in that world, but only if it was rebuilt for it.
That conviction became Newsworthy.ai. Where PRWeb made distribution accessible, Newsworthy.ai makes content discoverable in an era of generative search, structuring news as AI-retrievable brand assets that surface in tools like ChatGPT, Perplexity, and Google's AI Overviews. The throughline is the same one he started with: give organizations a credible, affordable way to earn attention.
He wrote News Marketing to hand that method to anyone willing to use it.
