Company Performance Metrics
Who are we?
Hi. My name is Mark.
I'm fortunate to be one of the founders of RichContent (along with the folks you'll read about here ).
In 1998 I started seeing the possibilities for rich media and the internet. At the time, most of the folks I knew were still using dialup, or maybe some funky DSL modem to get online. But the first
time you saw a cool animation or a recognizable image on the web, you just knew there was some phenomenal potential in rich media.
At that time I owned an ISP (Internet Service Provider) and had just raised $2.3 million for a friend's online media startup. We made very large digital documents (like technical manuals for Boeing 757 jets) into super small and lightning-fast searchable online documents.
I loved the concept, and believed that some day, rich media or RichContent would be the standard for the web. You could see Moore's Law compressing in internet-time, with bandwidth getting cheaper and cheaper and more ubiquitous, while internet users were jumping on the bandwagon in unprecedented numbers.
And I wanted to be at the lead of this new media world. Except there WAS no new Media World. Not quite yet.
So while I was waiting for cheap bandwidth to become available, I built one of the first desktop ecommerce software products (FastCatz, and then QuickyMart, named for Apu's 7-11ish store on our favorite TV show, the Simpson's).
