Zady.com is a shopping platform and lifestyle destination for consumers who care about the origins of the items they purchase. Co-founded by Soraya Darabi (Foodspotting; The New York Times) and Maxine Bédat (The Bootstrap Project), Zady is a New York-based e-commerce brand that will provide customers with information about the conscious consumer movement and the option to purchase beautifully-constructed goods on its website, and later, its iPad application. The items available for purchase were created with craftsmanship and artisanship, qualities that have been sacrificed in a world of cheap prices and fast production.
Just as Whole Foods sparked a movement based on the belief that consumers should question where food comes from, Zady is creating a new vision for shopping and is at the forefront of conscious consumerism, which demands transparency for sourced products. Manufacturing transparency is at the heart of Zady; every item sold is from a designer who is conscious of where and how their products are made. Each product is personally vetted by Zady’s founders, using criteria for sustainability, including whether the product is locally-sourced, handmade, uses high-quality raw materials, is environmentally-conscious, or made in the U.S.A. The brands are required to sign a contract verifying the location of the company, the manufacturing city, and the source of the raw materials. However, consumers won’t need to compromise style for a clear conscience. All products sold on Zady are high-quality, timeless in style, and are build to last, withstanding fleeting seasonal trends and the short life-spans of poorly-made “fast fashion” items.
As such, Zady will be the arbiter of authenticity-meets-taste for this generation of conscious consumers.
Funding Rounds (2) - $1.35MUpdate
|Apr 8, 2016||Epoch Times - Feeling the Magic Behind Sustainable Fashion|
|Jan 26, 2016||Inc.com - Well Meaning and Meaning Well: Gifting With A Bigger Impact|
|Jan 11, 2016||Fast Company - The Recommender: What Execs From Minibar, Glamsquad, and Zady.com Are Loving Now|
|Dec 3, 2015||Boston Tech Flash - #Shopwomen: The holiday gift guide that will help you support women-owned businesses|
|Oct 26, 2015||Market Wired - Top - SAS Big Data Analytics Sessions, Live From Las Vegas, Oct. 26 - 29|
|Jul 1, 2015||Business Wire - Zady Takes Socially Conscious Fashion Global with Pitney Bowes’ Borderfree|
|Jun 1, 2015||Fast Company - Eileen Fisher Edits Her Closet Twice A Year--And Thinks You Should, Too|
|Apr 23, 2015||CNN Money Tech - Out of a tragedy, socially responsible fashion|
New York HQ
122 West 26th Street, 5th Floor
New York, NY 10001