Company Performance Metrics
James Harper: Product Manager
MonkeyFind is a free-to-download mobile application that enables businesses to broadcast short-term offers and discounts to local consumers.
The application's user functions are designed to help merchants to widen their brand exposure among high probability local shoppers, thus driving footfall and sales in real time. The Company caters
its platform to the needs of 18-24
year olds, leveraging that group’s social integration and viral
positioning to give businesses a fresh, engagement-focused
method of influencing purchasing decisions among local mobile consumers.
MonkeyFind's consumer application is supported by a powerful self-serve distribution channel on the web, enabling business managers to instantly create promotions in response to market demand at their location, and providing real time user preference analytics to inform businesses of peak times of demand for their products among local users.
MonkeyFind was launched in December 2012 exclusively to the Reading (UK) market, with a view to using the area as a trial balloon to test its assumptions and assess how the application should be developed for the broader market.
