Overview

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Status
Acquired by on April 15, 2015
Total Equity Funding
$33.4M in 5 Rounds from 5 Investors
Headquarters:
New York, NY
Description:
Medialets is a media ad platform enabling businesses to create, deliver and measure mobile and tablet campaigns.
Founders:
, ,
Categories:
Mobile Advertising, Advertising, Mobile
Website:
http://www.medialets.com
Social:

Company Details

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Medialets is the creator of Servo™, the only technology that helps marketers manage and measure the complete ROI of mobile ad campaigns. Servo is also the only buy-side mobile ad server to receive Media Rating Council (MRC) accreditation for display impressions and clicks and it's the only ad serving platform that comprehensively delivers, accurately measures, fully attributes, and instantly optimizes the ROI of every impression across all creative types, everywhere in mobile.

Partnered with all five of the top five agency holding groups including Publicis, Omnicom and Interpublic, Medialets’ Servo supports clients like P&G, American Express, Toyota, HBO, and other global brands.

Founded in 2008 and venture-backed by Foundry Group, DFJ Gotham Ventures, and Greenspring Associates among others, Medialets is headquartered in New York City with offices in London, Chicago, and Los Angeles.

To learn more, visit: http://www.medialets.com/ and follow on Twitter @medialets.

Funding Rounds (5) - $33.4M

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DateAmount / RoundValuationLead InvestorInvestors
Jan, 2014$5M / Venture0
Nov, 2012$10M / Series C1
Nov, 2011$8.4M / Venture0
Aug, 2010$6M / Series B3
May, 2009$4M / Series A3

Current Team (5)

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Board Members and Advisors (4)

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Competitors (4)

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  • Crisp Media offers mobile advertising technology solutions and services to brand advertisers, agencies, and publishers.
  • Mobclix, a mobile ad exchange network, offers an open marketplace platform and account management solutions for app developers.
  • Pinch Media offers tools that enable mobile app developers to grow their businesses.
  • The Full Stack Ad Technology Platform - 100% Independent - 100% Publisher-focused

Partners (1)

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  • 4INFO’s patented big data mobile technology has tied 300 million mobile devices to 100+ million U.S. households.

Offices/Locations (4)

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  • West Coast Regional Office

    Los Angeles, CA

    USA

  • Galactic HQ

    New York, NY

    USA

  • EMEA Headquarters

    London,

    GBR

  • Midwestern Regional Office

    Chicago, IL

    USA

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