Company Performance Metrics
Jim Fissel: Director of Account Management & Business Development at KULA Causes, Inc.
Randy Satterfield: VP of Product Management
Kula Causes modern fundraising platform offers Businesses of all types a unique way to execute their cause marketing initiatives to an already engaged consumer pool. Participation in KULA’s shop, earn, donate (SED) ecosystem or by allowing loyalty members to seamlessly convert their rewards currency into a donation inspires consumers to buy from
your brand by leveraging consumers values. This forms a strong bond between your brand and the consumer which will in turn drive new customer acquisition, spend, and loyalty.
For Causes who struggle with high touch, high friction methods of fundraising, KULA’s platform simplifies the fundraising process and shifts their efforts from asking for donations or selling products to asking their supporters to simply direct their spend to businesses who support their cause.
For Consumers who have to decide between the multitude of giving options KULA’s platform and SED ecosystem aligns their shopping with their giving preference ensuring every purchase decision results in a donation to the cause of their choice. KULA’s platform then becomes consumers single source for giving, allowing them to easily adapt their giving preference, invite others to give, and track their philanthropy from one “source” throughout their life.
