Total Funding
41
30
Total FundingPrivate Equity raised
Growth Score
6 pts
Heat Score
2 pts
Company Performance Metrics
Score
Trend
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Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
Recent Milestones
Raised Funding Round
Jan 1, 1970
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36839
Circana is a market research company that specialized in the development of big data and predictive analytics solutions.
Acquired by 
Hellman & Friedman
- Viji Davis: PrincipalPast Role: DialogTech, Sr. Vice President of Marketing
Bernhard Nann: President, Operations and Technology
About the Company
Circana is a market research company that specialized in the development of big data and predictive analytics solutions. Circana is a leader in delivering powerful market, consumer and media exposure information, predictive analytics and the foresight that leads to action. CircanaI go beyond the data to ignite extraordinary growth for their clients
in the CPG, retail and over-the-counter health care industries by pinpointing what matters and illuminating how it can impact their businesses.
