Overview

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Total Equity Funding
$132.25M in 6 Rounds from 13 Investors
Most Recent Funding
$49M Series D on April 14, 2011
Headquarters:
Princeton, NJ
Description:
INVIDI Technologies offers Advatar, an application that delivers addressable targeted advertising and marketing messages to viewers.
Founders:
Categories:
Advertising, TV, Software
Website:
http://invidi.com
Social:

Company Details

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INVIDI Technologies Corporation provides software applications that track targeted advertising. It offers Advatar, a digital set-top box application that delivers addressable targeted advertising and marketing messages to individual viewers. It facilitates the sales of digital products, digital tiers, and digital services, such as VOD, PVR, and pay-per-view events; Internet, voice, and wireless services; and triple play offers. Advatar serves multi-channel video programming distributors, marketers, advertisers, and media buyers and sellers. The company also provides INVIDI Advertising Decision System, an addressable television advertising technology for managing advertising decisions and selections for household delivery in the evolving business of television advertising.

INVIDI Technologies Corporation was founded in 2000 and is headquartered in Princeton, New Jersey.

Funding Rounds (6) - $132.25M

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DateAmount / RoundValuationLead InvestorInvestors
Apr, 2011$49M / Series D7
Oct, 2010$3M / Series D1
May, 2010$23M / Series D7
Dec, 2007$25M / Series C5
Mar, 2005$20.25M / Series B5
May, 2004$12M / Series A3

Current Team (11)

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Board Members and Advisors (4)

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Offices/Locations (4)

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  • Denver Location

    1624 Market Street

    Suite 303

    Denver, CO 80202

    USA

  • Edmonton, Alberta

    10060 Jasper Avenue NW

    Suite 2101

    Edmonton, AB T5J 3R8

    CAN

  • HQ

    4390 US Highway 1

    Suite 120

    Princeton, NJ 08540-6617

    USA

  • Newtown PA Office

    201 Pheasant Run

    Newtown, PA 18940

    USA

Past Team (1)

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Images (1)

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