Company Performance Metrics
Kristy Gibbs: Co-FounderPast Role: Leo Burnett, Senior Vice President CRM & Brand Strategy
David Rasho: Co-Founder & PrincipalPast Role: ZS Associates, Team Member
Access 2 Insight, LLC is a business analytics company that develops data-driven strategies enabling the creation of long-term value and performance boosts. The company’s marketing communications professionals work together to provide services focused on customer relationship management, brand strategy, integrated marketing, web analytics and
measurement, social listening, cross-channel optimization, lead generation, vendor management, and campaign execution.
The core team is also responsible for analyzing cross-channel data (retail, direct, email, mobile, social and web) which ultimately drives the optimization of future marketing decisions. Its marketing strategies, which span across multiple product categories, result in long-term positive ROI and brand equity maximization
Access 2 Insight was founded by Matt Johnson, David Rasho, and Kristy Gibbs in 2012 and is based in Chicago, Illinois, the United States.