Primary Job Title Vice President, Digital Revenue Planning and Operations Primary Organization 
ABC Television
Location Seattle, Washington, United States Regions Greater Seattle Area, West Coast, Western US Gender Male
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Zach Putnam is vice president, Revenue Planning & Operations, ABC Digital Media Sales, Disney/ABC Television Group, reporting to Pooja Midha, senior vice president, Digital Ad Sales & Operations, ABC Digital Media Sales, Disney/ABC Television Group. In this position, Zach provides leadership, oversight, and strategic direction for
teams responsible for pricing, packaging, and advertising campaign execution across ABC’s digital and video on demand properties; which includes ABC.com, ABCNews.com, GoodMorningAmerica.com, Oscars.com, and Soapnet.com. Zach is also responsible for building the digital ad sales revenue budget and long range plan as well as advertising systems and solutions integration in support of ABC’s digital advertising sales objectives.
Prior to this, Zach was Director, Strategic Services for Disney Connected and Advanced Technologies. In this capacity he led a digital ad operations technical services organization supporting all of The Walt Disney Company’s digital brands (ABC, ESPN, Disney) providing a variety of services including analytics, reporting, ad system support and training, ad integration, and ad scheduling. Zach received a BA in Economics and Political Science from The Colorado College in Colorado Springs, CO and currently resides in Seattle, WA.
