Primary Job Title President Primary Organization 
Excalibur Direct Marketing
Location Winston Salem, North Carolina, United States Regions East Coast, Southern US Gender Male
Website www.excaliburdirect.com/ LinkedIn View on LinkedIn
A nationally recognized leader in marketing strategy and communications, Spivey has served on numerous industry committees, including the International ECHO judging and Marketer of the Year committees and on the leadership team for the Business Community on Creativity for the state of North Carolina. He was also a founding board member for The
Center for Creative Economy. Spivey has been tapped as an expert commentator by publications ranging from American Bankerto Direct Marketing News. He also is a frequent speaker at universities, industry conferences and seminars. Spivey recently co-developed and taught a new course at Wake Forest University for the undergraduate and the M.A. programs, Marketing Analytics.
Will earned his MBA from Duke University and holds BA and BS degrees from Berea College
