Primary Job Title Founder & Chief Strategy Officer Primary Organization 
The Exchange Lab
Location Rockingham, North Carolina, United States Regions East Coast, Southern US Gender Male
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Tim Webster, Founder and Chief Strategy Officer of The Exchange Lab, set up the Exchange Lab in 2007 in order to advance the efficiencies and opportunities for exchange-traded media within the Digital advertising ecosystem, and architected The Exchange Lab’s industry-leading multi-platform approach after identifying shortcomings in one-stack
methodologies.
Tim started his Digital career in 1999 as part of the UK launch team for Ask Jeeves, where he headed up commercial operations. He joined TechnologyBrokers in 2002 where he helped launch Atlas DMT into Europe. He soon assumed the role of Operations Director for both TechnologyBrokers and its sister company MediaBrokers, the UK based Ad Network. Both businesses were later acquired by aQuantive in 2006. Tim then assumed the role of MD for Accelerator Media, the Performance Network division of the Media Initiatives Group, who at that time were the largest users of the Right Media Exchange in the UK.
