Gender Female
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Summer Nilsson brings 20+ years of experience in developing brand strategy, partnerships, omni-channel media plans and content solutions. Summer has worked to build brands through an evolving consumer and media landscape, and she understands the many nuances involved in ensuring a cohesive brand identity and voice across each touchpoint.
Summer’s
previous experience co-founding a national media and marketing firm provides rare insight into the tactical strategy behind negotiating content opportunities on behalf of clients. Coupled with her years of experience developing and executing marketing plans, Influencer/talent activations and strategic partnerships, Summer works with clients in all industries, from startup to Fortune 500, to establish an authentic brand position with consistent messaging to maximize audience engagement. In doing so, she enables clients to focus on growing share of market and revenue.
Summer has worked with all major national Publishers and helped companies of all sizes implement plans that include local and national media (print, digital, social, tv), editorial alignment, product integration and event sponsorship.
Summer is a graduate of Southern Methodist University. She has served on the Style Council and Board for the Design Industries Foundation Fighting AIDS (DIFFA Dallas), as well as the Avant-Garde Committee for the Nasher Sculpture Center.