Primary Job Title SVP, Partner/Digital Strategy Primary Organization
UM WW
Location San Francisco, California, United States Regions San Francisco Bay Area, West Coast, Western US Gender Female
Shabnum Mehra currently holds the position of SVP, Partner Digital Strategy at Universal McCann where she heads up the social and content syndication practice for the SF agency. Previous to UM, Ms. Mehra ran the social practice for AKQA US where she lead the social strategy and teams for accounts such as Visa/Fifa, Budlight, You Tube and
Levi’s. Previous to AKQA Ms. Mehra has been in leadership positions within the digital space for over 16 years from both the agency, client and publisher side. From Federated Media to IPSH to Grey/Mediacom Ms. Mehra has always has her hands in innovation within the media, strategy and creative space across multiple platforms.
Ms. Mehra is a graduate of The University of Michigan, on the board of two non-profits (B:B and Project Ahimsa) in San Francisco and loves competing in Spartan Races and Snowboard races.

