Primary Job Title COO Primary Organization 
DNAe LTD
Location Baltimore, Maryland, United States Regions Greater Baltimore-Maryland Area, East Coast, Southern US Gender Male
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Sam Reed is an experienced leader of New Product Development organisations and projects. From an educational background in Physics and Engineering, his primary experience has been in managing the translation of challenging novel technologies into successful products which meet peoples' needs. He has led projects on behalf of clients (clients
ranging from start-ups to Fortune 500 companies) and has also managed internal projects from the proof of concept to entrepreneurial exit and market success. From this background in project management, he has also set up people, processes, and organisations, to execute a portfolio such projects successfully. Past projects include medical devices, consumer products, and industrial products. In one relevant example from the past, he led development of a new detection technology into a handheld diagnostic medical device, which allowed users to take lab accuracy directly to the point of care. This project included phases from early technology development, user research and specification development, FDA 510(k),CLIA-waiver, license, and launch.
