Location Cologne, Nordrhein-Westfalen, Germany Regions European Union (EU), Europe, Middle East, and Africa (EMEA) Gender Male
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Saad has been working for DHL in digital marketing for the past several years or so years, leading its global portfolio around the last mile attribution space for customers. This includes email, search, landing page, analytics and to some extent social activations as well. Working with hundreds across DHL’s vast global network, attention is a
scarce commodity, for internal teams and equally so for the potential DHL customers in the digital space. He will be talking about the attention economy and how to navigate through it during his presentation.
