Gender Male
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Mr. Shecterle is charged with driving Aravo's overall marketing strategies and execution. He brings over 25 years of enterprise marketing and solution management experience in supply chain solutions across industries.
Most recently, Mr. Shecterle served as Vice President, Marketing & Product Management at InfoNow, a channel performance
optimization leader, advancing the company's overall strategy, marketing, and product design.
Prior, Shecterle managed research practices at the Aberdeen Group for Supply Chain Management, Global Supply Management, Retail, and Sustainability, providing global market insight and analysis. He has also held executive roles in strategy, marketing, and product management at software companies such as Ariba, PeopleSoft, Oracle, Platform Computing, Indus International, and SSA, helping drive rapid revenue growth and new market expansion.
Mr. Shecterle began his career in management consulting, principally at Ernst & Young, helping clients solve business process issues through the use of technology. He has been on the board of directors of the Supply Chain Council, and was twice named a "Pro to Know" by Supply and Demand Chain Executive Magazine.
Mr. Shecterle holds a BA in Business from Loyola University, Chicago.





