Primary Job Title President & CEO Primary Organization 
SmartFunnel
Location Ottawa, Ontario, Canada Regions Great Lakes Gender Male
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With a passion for revenue generation in B2B sales and marketing, Peter is SmartFunnel founder, works directly with customers, and leads the SmartFunnel team in planning of products, partnerships and professional services. His B2B sales and marketing began at IBM Data Processing division, and includes work with many smaller firms, an 18-year
consulting practice, and over 80 published articles on revenue generation methods. His work in sales process design inspires SmartFunnel Webinars (see Learning tab) – describing techniques to generate a 40% increase in sales, and use leading indicators to enable forecast accuracy approaching 100%.
