Location Germany, Europe Regions European Union (EU), Europe, Middle East, and Africa (EMEA) Gender Male
Website www.kopp-online-marketing.com/olaf-kopp-4 LinkedIn View on LinkedIn
Olaf Kopp is Co-Founder, Chief Business Development Officer (CBDO) and Head of SEO & AI Search (GEO) at the online marketing agency Aufgesang GmbH. Olaf is an online marketing expert with more than 15 years of experience in Google Ads, SEO, Content Marketing and one of the pioneers in the field of Generative Engine Optimization (GEO). Olaf Kopp
is an internationally recognized industry expert in semantic SEO, E-E-A-T, Large Language Model Optimization (LLMO) & Generative Engine Optimization (SEO) and AI search engine technology, content marketing and customer journey management. He is the founder of the world's first database for patents and research papers, which every SEO should know and the SEO Research Suite.
Olaf Kopp is one of the first pioneers worldwide to have demonstrably worked on the topics of Generative Engine Optimization (GEO) and Large Language Model Optimization (LLMO). His first publications date back to 2023. Here are some of his publications in international media:
https://searchengineland.com/large-language-model-optimization-generative-ai-outputs-433148 (Searchengineland, October 2023)
https://searchengineland.com/decoding-llms-generative-ai-search-results-448630 (Searchengineland, November 2024)
German popular media such as FAZ also reference Olaf Kopp as an expert in Generative Engine Optimization (GEO).
As an author, Olaf Kopp writes for german and international trade magazines such as Search Engine Land, t3n, Website Boosting, Hubspot, Sistrix, Oncrawl, Searchmetrics, …
In 2022 he was Top contributor for Search Engine Land. As a speaker he stood on stages of SMX, SERP Conf., SEO Vibes, SEA/SEO World, CMCx, OMT or Campixx.
He is co-founder and host of the podcasts OM Cafe and Digital Authorities (both german language). Olaf Kopp is author of the book “Content Marketing along the Customer Journey” and co-organizer of the Performance Marketing event SEAcamp.
