Primary Job Title Chief Operating Officer Primary Organization AppTek.ai
Gender Male
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CEO Michael Ferzacca is an industry veteran with a keen understanding of the opportunities and challenges faced by direct marketers in a multi-channel world. He previously served as president and chief executive officer of Simplexity, an online provider of wireless services and products.
From December 1998 to August 2000, Michael served as
executive vice president of Talk.com, an integrated communications provider. From September 1991 to August 1998, Michael held positions as sales director and senior vice president for alternate channels with Cable & Wireless USA, growing revenue from $50 million to $500 million in 3 years. He also served as co-chief operating officer of Cable & Wireless USA from September 1997 to September 1998.



