Primary Job Title Founder & CEO Primary Organization Student Beans
Location London, England, United Kingdom Regions Europe, Middle East, and Africa (EMEA) Gender Male
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Student Beans was founded in 2005 in Birmingham, UK, by James and Michael Eder, named after the British student staple: baked beans. As young university graduates themselves, the brothers saw a gap in the market for a digital student loyalty platform that would give students exclusive discounts on the brands they love, and connect retailers to this
key consumer demographic.