Primary Job Title Founder , CEO & Board of Directors Primary Organization SDL plc
Location Hemel Hempstead, Hertford, United Kingdom Regions Europe, Middle East, and Africa (EMEA) Gender Male
LinkedIn View on LinkedIn
Mark Lancaster founded SDL in 1992 having identified the need for a service and technology provider to help companies internationalise and expand their businesses globally.
The convergence of the social, mobile, Web world has created a new and complex consumer-driven economy in which Mark saw further opportunity for companies to differentiate
themselves by delivering relevant customer experiences.
Through numerous acquisitions and significant R&D, Mark has turned SDL into the leading global business that helps companies to engage more effectively with their customers across the entire customer journey. SDL’s technology and services help brands to predict what their customers want and engage with them across multiple languages, cultures, channels and devices.
Mark studied electrical engineering and computer architectures at Hatfield University before becoming a software design engineer at Satchwell Control Systems and Lotus Development Corporation.
He later became international development director at Ashton-Tate. He is now responsible for the strategic direction and development of the SDL Group.
