Harrington's experience spans industries from publishing to payments and education to ecommerce as well as companies from Inc 500s to Fortune 500s. He's played instrumental roles in landmark acquisitions worth over a half billion dollars and has catapulted an array of pioneering solutions.
He leverages this experience to deliver deep marketing insight to innovative brands via Harrington Strategic Marketing.
As ListenLogic CMO and youngest Mgmt Team member he helped grow revenue 60% YoY, positioning it as a top risk intelligence provider, protecting clients like Pepsi, Comcast, Allstate, Merck.
As Head of Strategic Client Delivery he sat on the Management Team for Citi Prepaid Services (the fastest growing division of Citi Global Transaction Services), overseeing Marketing, Creative, Implementation and Client Services for 1,200+ clients like BMW, Verizon, Whirlpool, Google, FedEx, Disney and Sony, leading a team of 40.
Previously, as SVP of Marketing for Ecount he served as GM for its acquisition by Citi for $220MM in 2007. He also spearheaded marketing for the division's global expansion into Europe, Asia and the Middle East, advised Citi's Developing Talent Program, served as an executive sponsor for Citi Prepaid's inaugural Women's Council and sat on Citi's Global Marketing Council and Social Media Committee.
A Co-Founder of Half.com in 1999, he built and ran Retention Marketing, Merchandising and Direct Marketing and was the youngest member of the Management Team. Acquired by eBay for $350MM in 2000, Half became profitable largely due to his vision that evolved the textbook market. Harrington also helped devise "one of the greatest publicity coups in history" (Time Magazine) - Half.com, Oregon. He served as Director of Direct Marketing for eBay until 2004.
Harrington is also Co-Founder of FightOnState.com, which is a strategic partner of Fox Sports and the No. 1 Penn State sports fan destination online. FightOnState.com has won six Scout Awards including Best Overall Magazine, Best Special Issue and Top Online Subscription Growth Site.
Harrington's also served strategic marketing roles for Infonautics where he co-founded the Company Sleuth (PC Magazine Top 100), Sports Sleuth (Yahoo! Top 50) and Job Sleuth properties. He also promoted four top ten national textbook titles for Addison-Wesley Publishing (Pearson).
He's been featured/published in a variety of publications including Sales & Marketing Management, Perspectives, Promo and Treasurer, been an executive panelist for McKinsey and BCG and advised a multitude of organizations like BEST Leadership Council, Lift For Life, Penn's Civilians, Big33 and a variety of start-ups.
A Melbourne Wesley Cummings Scholar, he holds a Marketing BS, Honors with Distinction, from The Pennsylvania State University and was honored with business schools prestigious Dorothy M. Kelly Award.
Vice President of Marketing
Oct 1, 2014 - Current (about 2 years)
2014 - Current (almost 3 years)
|Aug 7, 2015||Business Wire - United Online Hires Mark Harrington as Executive Vice President and General Counsel|
|Apr 1, 2015||PRWeb Sitemap - Mind the Intelligence Gap: Get on Track to Earning Customer Loyalty|
|Mar 1, 2014||markets.on.nytimes.com - Clutch Names Mark Harrington Vice President of Marketing - New York Times|
|Apr 5, 2013||Boston Tech Flash - Tech Success Story Joins ListenLogic|