Primary Job Title Founder & CEO Primary Organization Oja
Location London, England, United Kingdom Regions Europe, Middle East, and Africa (EMEA) Gender Female
LinkedIn View on LinkedIn
Building the next solution transforming access to cultural groceries and world foods!
Mariam Jimoh is Founder and CEO of Oja. Recently honoured in the 2021 Forbes 30 Under 30 Technology list, her mission is to unlock game-changing value in underrepresented groups through technology and community.
Whilst studying an undergraduate degree she
founded WCAN, a marketplace & network for the professional development of black women in the UK. Mariam’s work has trained and mentored thousands of black women and fast-tracked them to prestigious firms from Blackrock, Clifford Chance, and Goldman Sachs. In 2014, she was selected by McKinsey & Company as a Next Generation Women Leader.
Since graduating from UCL, Mariam has gained experience as an M&A investment banker at Rothschild & Co. Combining her strategic insight with her business acumen, she founded Oja, the app transforming access to cultural groceries for households across the UK. She is building the UK's first venture-backed digital supermarket for cultural communities.

