Number of Founded Organizations 2
CB Rank (Person) 684,405

Marc Bitanga is a Fractional CMO and Strategic Advisor who works with B2B, SaaS and DTC companies to establish and lead a marketing program. He develops a marketing strategy and execution capabilities to acquire customers, grow the customer base and achieve revenue objectives.

Marc is an accomplished senior marketing executive who has achieved

outstanding results for notable brands such as SAP, Electronic Arts, Ritchie Bros., Hootsuite & many others.

As a marketing executive he has reported to C-level executives and has led marketing teams with as many as 20 professionals, managing budgets as much as $10 million.

Notable accomplishments:

- Expanded marketing programs globally to over +40 countries and several languages.

- Achieved 40% YOY customer acquisition growth

- Drove down customer acquisition cost (CAC) by 50%

- Led multiple marketing functions such as paid media, demand generation, email marketing, content marketing, product marketing, communications, events, partner marketing, analytics, brand and creative.

- Continually experiments with new media and emerging marketing channels.

Marc now brings his marketing and leadership expertise to his clients through his advisory, consulting & coaching.

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