Location Chicago, Illinois, United States Regions Greater Chicago Area, Great Lakes, Midwestern US Gender Male
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As Senior Director of Consumer Engagement, Kenny Mitchell oversees Gatorade’s integrated marketing efforts, including advertising, branded content, digital, social media and public relations. Previously, Mitchell oversaw Brand and Consumer Marketing for NASCAR, where he led the development and execution of the annual marketing plan and oversaw
media strategies and planning. Prior to NASCAR, Mitchell was Vice President and General Manager at the Dew Tour, a division of The NBC Sports Group. He was responsible for overseeing all aspects of the Dew Tour brand and business, including partnerships, sales, marketing, content, events operations and execution.
