Primary Job Title Manager Consumer Insights, Europe Primary Organization Intercontinental Hotels Group
Location London, England, United Kingdom Regions Europe, Middle East, and Africa (EMEA) Gender Female
Jade Price has been working in research in some capacity since she graduated from university, first as an academic anthropologist, and for the past ten years as a market researcher. She has worked with both public and private sector organisations, on both the agency and client sides, and her work has spanned packaged goods, food and beverage,
hospitality, higher education, and public health. She has worked on everything from innovation to brand tracking, but has focused in particular on communications development and evaluation. Jade has a deep interest in psychology and decision-making and in the application of the latest thinking from the social and behavioural sciences to marketing.
