Primary Job Title Chief Industry Analyst and Vice President Primary Organization 
NPD Group
Location Barrington, Illinois, United States Regions Greater Chicago Area, Great Lakes, Midwestern US Gender Male
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Not many people in the United States have followed Americans’ actual eating patterns as long as Chief Industry Analyst and Vice President Harry Balzer. A national expert on food and diet trends, Harry is the author of our Annual Report on Eating Patterns in America, which celebrated its 25th anniversary in 2010. More than 90 percent of the
nation’s food and beverage manufacturers and restaurant operators rely on Harry and our data. He is widely known within the industry as a consistent source for information on actual consumer eating habits – not just what they say they are doing, but what they really do!
Harry received recognition from Self Magazine for being one of 25 people in the U.S. who has changed the way the nation eats, cooks, and thinks about food. His television appearances include “Today,” “Good Morning America,” “NBC Nightly News,” CNN, and CNBC. Harry has been extensively quoted inThe Wall Street Journal, USA Today, The New York Times, Fortune, Forbes,Time, Newsweek, and a host of other business and trade publications. In addition, he speaks about the latest food-related trends at several prestigious food industry events and speaks regularly at prominent universities, including Northwestern University, Cornell University, and the University of Pittsburgh.
Harry Balzer is a graduate of Duquesne University.
