Primary Job Title COO Primary Organization 
iSqFt
Location Cincinnati, Ohio, United States Regions Great Lakes, Midwestern US Gender Male
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Fred has built a strong career as a proven, hands-on leader with entrepreneurial, mid-cap, and Fortune 50 companies. In his position as COO, Fred oversees the Content, Product Management, Marketing, and IT teams, ensuring that they have the direction and tools to help move iSqFt forward and meet its goals.
Background & Accomplishments
Beginning his career in finance and operations with Xerox Corporation, Fred moved to GE, where he advanced through the sales, marketing, and product management ranks. As the Executive VP of Camco, a $500 million GE affiliate, he was instrumental in returning the company to profitability. As Executive Vice President of Global Marketing and Product Management for GE Capital IT Solutions, he helped to launch GE Net solutions, an IT services business focused on Web development.
Later, Fred took on the role of CEO for Cincinnati-based PC on Call, a venture-funded IT start-up focused on the home IT market. His decision to shift the business model to B2B was instrumental in helping to build a repeatable revenue stream and putting the business in the black.
Education
Bachelor’s Degree in political science; Master’s degree of Business Administration from The Pennsylvania State University.
