Primary Job Title Chief Operating Officer Primary Organization 
Paradise Group
Location Singapore, Central Region, Singapore Regions Asia-Pacific (APAC), Association of Southeast Asian Nations (ASEAN), Southeast Asia Gender Male
Website www.paradisegroup.com.sg/
Edlan joined Paradise Group in 2006 when Seafood Paradise at Defu Lane has grown appreciably and Taste Paradise was making its first foray into the Singapore restaurant scene. As the architect of the group’s operations, Edlan translates Eldwin’s vision into reality and has also taken on the marketing aspect for the Paradise brand.
Despite not
coming from a culinary background, Edlan passionately took the challenge by learning as much as he could about the business, from the costing of ingredients to people management. It is in this spirit that Edlan approaches his role, and as a leader. He is dedicated to train and instil the company’s values of sharpness, passion, perseverance, innovation, inspiration and team spirit to his team.
With the right attitudes in place in the entire company, he believes that the Paradise has the potential to grow into an established brand in the region, upholding its philosophy of quality food, good service and true value to Paradise’s customers.
