Primary Job Title Founder & CEO Primary Organization Lána
Location London, England, United Kingdom Regions Europe, Middle East, and Africa (EMEA) Gender Female
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Edda advocates for sustainability and ethics in the fashion industry. She’s the founder and CEO of Undress; an online marketplace to list, discover and borrow quality clothing. It’s the share economy for fashion, welcome to the future.
Edda is also the founder of Australia’s largest sustainable fashion runway show, Undress Runways. Exhibiting
since 2011, the event engages 50,000+ people each year to celebrate sustainable designers. Edda is a UN Young Leader for the Sustainable Development Goals.
