Primary Job Title Founder & CEO Primary Organization DHgate
Location Beijing, Beijing, China Regions Asia-Pacific (APAC) Gender Female
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Diane Wang, the founder and CEO of DHgate.com, is one of China's top business stars. From 1993 to 1999, Diane was the marketing service manager and head of the business development department for Microsoft (China) Corporation. Diane was also the country marketing director of Cisco Systems where she was fully responsible for the company's
marketing communication strategy and execution in China. After leaving Microsoft, Diane became CEO of Joyo.com, the biggest online store of books and music in China at the time, where she successfully led the company through the Internet boom, downturn and revival. After a year of its establishment, Joyo became the top B2C brand in China. Joyo was eventually acquired by Amazon, becoming Amazon China. In 2004, Diane founded DHgate.com. Aside from her duties leading DHgate, she has been an integral member of the APEC Business Advisory Committee since 2011 spearheading its cross-border ecommerce initiative.
