Primary Job Title SVP - Product Development & Marketing Automation Services Primary Organization 
Reach Marketing
Location New York, New York, United States Regions Greater New York Area, East Coast, Northeastern US Gender Male
LinkedIn View on LinkedIn
David Klein is the SVP of Product Development and Marketing Automation Services. David has firsthand experience building innovative web, mobile, data and email products and is an expert in marketing automation including segmentation, lead scoring, nurturing, real-time personalization and multivariate testing.
Previously at Crain Communications,
David architected and built several award-winning databases including a 360° customer and subscriber analytics database which provided the brands with actionable insights to efficiently validate business opportunities and effectively implement innovative business strategies. Success and rapid growth was driven by the business intelligence gleaned from this multi-channel database resulting in record-breaking financial results across all channels.
David holds a BSE in Computer Science Engineering from the University of Pennsylvania and an MBA from Columbia Business School.
