Primary Job Title Owner Primary Organization B2B Sales Consulting
Location Twickenham, Richmond upon Thames, United Kingdom Regions Europe, Middle East, and Africa (EMEA) Gender Male
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Dave Pavitt has spent the last two decades helping sales and marketing organisations improve their effectiveness, market propositions and commercial skills. With a particularly deep expertise in the Business-to-Business (B2B) arena, Dave runs his own expert advisory firm, B2B Sales Consulting, working with companies in a wide range of industries.
His mantra to his clients has always been “B2B customers buy value you create for them; it’s not about selling them something”.
Dave began his career in Manufacturing and Engineering before moving into Sales & Marketing, providing him with a stronger customer needs-focused perspective than most commercial professionals. He held line roles in Hoover, Texas Instruments, ITT, Michelin and DEC before moving mid-career into management consulting as a Vice President in Gemini Consulting, focusing on the retail and consumer goods sectors. He was then asked to lead a business turnaround as European President of Alexander Proudfoot. After a successful two-year stint with Proudfoot, he started his own advisory business, B2B Sales Consulting, initially working with professional services and IT firms but soon spreading into all manner of companies which have to market and sell to businesses.
Dave has a direct and matter-of-fact style, with focus on building capabilities and insights through action learning and coaching. Through his impressive depth of experience gained from a range of operational, sales and consulting roles, he helps organisations execute sales strategies and develop capabilities.
Dave has an Engineering degree from Loughborough University. He resides in Egham, Surrey, UK.





