Primary Job Title Founder & CEO Primary Organization
VCCP Group
Location London, England, United Kingdom Regions Europe, Middle East, and Africa (EMEA) Gender Male
Website www.vccp.com/ LinkedIn View on LinkedIn
Cliff began his career in film before joining the Guardian Newspaper Group working in advertising and on editorial features. He then joined the Saatchi Group to handle Marks & Spencer and Ford. After that he joined Clark & Taylor, heading up part of the agency’s integrated offer looking after Sainsbury’s and Whitbread retail and their beer
company.
He was later appointed as MD of Loewy Integrated working on M&S Simply Food, Ray-Ban and the BAA business before joining the VCCP Partnership where he founded VCCP Blue.
Cliff is responsible for comparethemarket.com and the award-winning meerkat campaign, Coors Light, Muller and ASDA.
