Primary Job Title Founder & CEO Primary Organization Philly Marketing Labs
Location Greater Philadelphia Area, Pennsylvania, United States Regions Great Lakes, Northeastern US Gender Male Also Known As 'B'
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Bechara Jaoudeh is a seasoned, multi-vertical entrepreneur, investor, marketing expert + inventor with a 12-year track record conceiving and growing successful companies and consumer products across real estate, packaged food and consumer products.
As Co-Founder and CEO of Philly Marketing Labs (PML), an award-winning digital advertising agency, I
lead my team in delivering digital marketing, web development and design services that help our Fortune 500 healthcare, financial services and consumer goods clients speed their growth. With the executive leadership, immersive marketing and creative problem-solving experience I gained as CEO over the last 13 years, I’ve become affectionately known as the guy who gets "what really works" in digital marketing.
While digital marketing is my specialty, my experience in all areas of business operations runs deep. The success of PML stems from a foundation of learning through launching and managing companies across verticals, inventing and bringing new products to market, and actively advising and investing in individuals and companies who have innovative ideas that fill an unmet need.
I thrive on the challenge of mastering a new environment and adapting strategy to fit the purpose. I am passionate about bringing ideas to fruition through novel product inventions that shape new markets. Over the years, I’ve learned what works, what doesn’t and most importantly, why. I’ve also gained a deep understanding of where the magic and opportunity lies at the intersection of market dynamics and consumer behavior.
*Education and Special Skills*: Undergraduate degree in Business Management and Entrepreneurship (Temple University) | Certified Lean Six Sigma Green Belt | Fluent in English (primary), French and Arabic
*Focus and Interests*: Entrepreneurship, investment, go-to-market strategy, branding and identity, eCommerce, direct-to-consumer marketing, digital marketing, data analytics | Open to requests from seasoned entrepreneurs and founders to negotiate strategic guidance and/or financial investment in exchange for business equity | Open to requests to participate on Advisory Boards

