Primary Job Title Founder, Creative Director Primary Organization 
entreZ VR
Location London, England, United Kingdom Regions Europe, Middle East, and Africa (EMEA) Gender Female
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Barbara Lippe PhD is a unique combination of video-game-art-director-turned actor. Having designed characters for games companies in Tokyo including Nintendo, Sega, Sony and Namco Bandai and creating art for social games years before the rise of the genre and researching what works for a female target audience she has reached a turning point:
it's not enough to DRAW characters, one must BECOME characters. To that end, she has recently graduated from a renowned London acting school. With that new toolkit onboard she's moving on from designing virtual worlds to creating drama-enriched content for the virtual reality. Bridging the two worlds, she marries the lessons learned on stage & screen with her knowledge of video games and innovates the principles of character development, status and staging for VR.
