Primary Job Title Creative Director Primary Organization Smarter
Location London, England, United Kingdom Regions Europe, Middle East, and Africa (EMEA) Gender Male
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Andreas Lane is an award winning designer and has an extensive background in product design and manufacturing. Andreas has previously set up his own business in interior design and retail. As a founding partner at Smarter, Andreas works alongside the CEO, is responsible for the planning and management of product development and design. Andreas
manages a team of manufacturers, engineers and developers in the UK and manufacturers in Asia. He oversees the entire product development cycle from concept, feature creation to design and mass production. Andreas is responsible for the development of Smarter’s brand and design. He has created the Smarter product range from physical products, packaging and print to the software and its apps.
