Primary Job Title Managing Director Europe Primary Organization
The Uptime Institute
Location London, England, United Kingdom Regions Europe, Middle East, and Africa (EMEA) Gender Male
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Entrepreneurial and strategic CMO with SaaS experience.
Strong track records of building high-performance revenue oriented marketing groups. Strong record of building new business for start-ups and supporting turnarounds and delivering growth from companies that are pre-revenue to $350M in fun, exciting and results-driven way.
- COMMERCIAL
ORIENTATION, HIGH-PERFORMANCE TEAMS, REVENUE GROWTH -
Exceptionally skilled at finding and nurturing talent people who to deliver on revenue and strategic goals. Proven experience in recruiting and managing international teams that punch well above their weight. Amplifying brands and building corporate and marketing cultures that can deliver sustained growth.
-CORPORATE & INTERNAL COMMUNICATIONS, BRANDING, POSITIONING, GLOBAL AR, PR AND PRODUCT MKT-
I am a prolific producer of thought leadership content and build media and analyst programmes to amplify reach and impact.
-MKT AND SALES TECHNOLOGY ARCHITECTURE, ORGANIZATIONAL & DIGITAL TRANSFORMATION & PERFORMANCE OPTIMISATION-
Defining, building and iterating systems & processes in optimize conversion. Working with CIO/IT groups to support analytics-based decision-making and to apply new innovations across customer interaction points.
-DEMAND GENERATION, DIGITAL MKT, GROWTH HACKING, SALES ENABLEMENT & GLOBAL MKT PROGRAMMES-
Focus on the digital transformation of MKT function. Tooling and restructuring direct and channel marketing and sale organizations to maximize ROI on programme spend. Building technology and channel partner relationships to deliver revenue growth.
-CUSTOMER SATISFACTION & REFERENCE PROGRAMMES, USER GROUPS STRATEGIC ADVISORY BOARDS & CUSTOMER EXPERIENCE-
Leading cross-functional teams to drive CS and benchmark and improve customer journeys and experience across all interaction points.
-FUND RAISING, VENTURE CAPITAL, M&A, IPO, INVESTOR RELATIONS-
Building investment cases for between $36M and $250M targeting debt and equity partners.
Prior to joining Workshare Ali was CMO at SkyDox:
Director of Marketing Interxion (NYSE:INXN),
Director of Marketing EMEA for SPL WorldGroup (now a part of Oracle (NYSE:ORCL),
Marketing Manager EMEA and Asia-Pacific at Kana (NASDAQ: KANA).




