Location New York, New York, United States Regions Greater New York Area, East Coast, Northeastern US Gender Male Also Known As Bismuth Studio
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Alan Schaffer is a New York City-based creative strategist, designer, and developer who has spent over 15 years helping culture-defining brands grow through the disciplined application of strategy, design, and technology. He operates at the connective tissue between brand vision and technical execution — translating what a brand is trying to become
into digital experiences that are simple, elegant, and built to perform.
What sets Alan apart is the rare combination of three fluencies most people keep separate. As a strategist, he identifies what actually matters and builds a clear path forward. As a designer, he shapes experiences that feel native to each brand's world — he has no fixed aesthetic, only a commitment to clarity and authenticity. As a developer, he builds what he designs, without compromise or translation loss. This trifecta allows him to move between the boardroom and the codebase, speaking every stakeholder's language and closing the gaps where most projects fall apart.
Over 15 years, Alan has quietly become one of the most influential figures at the intersection of fashion, culture, and digital commerce. His fingerprints are on the digital presence of some of streetwear's most iconic names — Telfar, Hood By Air, KidSuper, SP5DER, Billionaire Boys Club, Awake NY, OnlyNY, Noah, and many more. Brands don't work with Alan because he follows trends. They work with him because he understands their world deeply enough to help them evolve it.
Alan Schaffer is based in New York City. Born in Caracas, Venezuela, he earned his BFA in Graphic Design from Madrid's Istituto Europeo di Design in 2007 and his MFA in Computer Art from School of Visual Arts, New York, in 2011 while also attending the NYU Project Management program. Alan's focus within the SVA Masters program included both programming and interactive installation, and his area of work concentrates on Digital Products Management, Interaction Design E-commerce and visual communication.
