Company Performance Metrics
ZipLeads Direct provides a marketing automation platform that delivers new homeowner lead data and automates direct mail outreach for home service businesses. The platform compiles deed and property records, applies proprietary property intelligence, and identifies new homeowners within defined territories. Customers can run data-only plans or
end-to-end campaigns where postcards and letters are printed and mailed automatically within 24 hours of home closing. ZipLeads Direct integrates with common CRM systems and offers its own sales CRM to import leads, trigger campaigns, and track results. The service is used by industries such as oil and propane, HVAC, solar, insurance, security, and other home service providers that depend on timely homeowner acquisition.