Company Performance Metrics
YURIYASA designs and sells direct-to-consumer athleisure apparel for women who move between fitness activities and everyday routines. The company focuses on garments that combine high-performance functionality with styles that can be worn for yoga, workouts, and casual or work settings. Its core collection includes Hot Short Yoga Pants, V-Short
Yoga Pants, bike shorts, crop top tanks, and bustier sports bra tops made from nylon and spandex blends for stretch, support, and moisture management. YURIYASA also offers stretch blazers in multiple colors that are intended to be layered over its activewear to create office-ready or social outfits. Products are sold online through its ecommerce storefront, with a capsule-style approach to coordinating tops, bottoms, and outerwear. The brand emphasizes versatile designs that allow customers to use the same pieces in studio and street contexts.
