Company Performance Metrics
XPAI is a technology company that specializes in measuring the success of offline experiences. It was founded with the intention to solve the biggest problem of offline marketing by making these experiences measurable and a preferred choice in the marketing mix. XPAI utilizes advanced AI technology to analyze every visitor at every second, thereby
measuring the experiences of the audience as precisely as online channels. The company's solution comprises three components: the AVAI ONE Sensor, the XPAI AI, and the Heartbeat data analytics platform. The AVAI ONE Sensor captures the physical world by automatically measuring millions of data points per second. The XPAI AI processes this data in the categories of demographics, perception, and engagement. The Heartbeat data analytics platform provides real-time insights in a convenient dashboard, which serves as the source for further reports. The company was started as a project under the name "Predictable Experience" in 2021 and has grown to become an independent enterprise. XPAI has a team of experts from various fields, including machine learning, marketing, software development, and hardware design. XPAI is also GDPR compliant and has been awarded the ePrivacyseal for its adherence to data protection and data security standards.
