52
73
Growth Score 52 in past quarter
-10 pts
Heat Score 73 in past quarter
27 pts
Company Performance Metrics
Score
Trend
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Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
Recent Milestones
Raised Funding Round
Jan 1, 1970
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Raised Funding Round
Jan 1, 1970
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Raised Funding Round
Jan 1, 1970
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196614
Weetabix, Britain’s number one cereal brand as well as Alpen, the leading muesli brand.
Acquired by 
Post Holdings
- Colm O'Dwyer: Commercial Director UK & Ire
- Richard Martin: Board Member and Chief Financial Officer
About the Company
Weetabix is a manufacturer of cereals and cereal bars in the United Kingdom. The company offers its products to the Middle East, South America, Europe and South East Asia. Its family of brands includes Weetabix, Alpen, Ready brek, Weetos, Oatibix and Alpen cereal Bars.

