Company Performance Metrics
- Michael Barrasso: Co-Founder & CEO
- David DeCelle: Co-Founder and Chief Partnership Officer
WealthReach is an AI-powered growth platform built for registered investment advisors (RIAs) and wealth management firms that helps them generate and convert new client opportunities through automated marketing and sales systems. The company focuses on improving organic growth by combining AI-driven search visibility, prospect intelligence,
personalized outreach, and referral generation tools into a single integrated platform designed for financial advisory businesses. It also provides AI-powered outreach and prospecting capabilities that use behavioral signals, demographic data, and intent tracking to identify high-value prospects and generate tailored communication sequences. These tools are designed to help advisory firms engage potential clients earlier in their decision-making process and improve response rates through personalized messaging.
In addition to its software platform, the company incorporates consulting and advisory services that help firms design and implement end-to-end growth systems, combining AI tools with structured marketing and referral strategies. It has also expanded its offerings through acquisitions of marketing and coaching intellectual property to strengthen its methodology for advisor growth and client acquisition. WealthReach operates within the financial technology and wealth management software sector, focusing on AI-driven marketing automation, lead generation, intent data analytics, referral systems, and compliance-aware outreach tools for financial advisors and related professional services firms.