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Wesam Yaghmour: Chief Executive Officer
They make studying Math as easy as watching a movie… a good one!
As human beings, they are wired to learn through stories and the story structure keeps us curious and engaged. In a story they are presented first with an interesting problem that the hero is facing, then they get invested emotionally with him as he struggles to solve the problem
then they feel relieved and happy when he wins at the end.
Unfortunately, Math lessons are not written this way!
In a Math lesson, students are first introduced to a mathematical concept that they don’t know where it came from and why is it important to know, then they are asked to use this concept to solve problems that are abstract and doesn’t mean anything to them! In Wade7.com, they are changing that! They re-write math lessons as stories and they relate them to real world applications that students use everyday. They then produce these lessons as animated videos that are not more than 3 min long each. They also provide students with a lot of exercises to solve so they can make sure they understood the lessons.
Their product will have the inherited benefits of the internet. Students can access their lessons anytime anywhere. And unlike the private sessions, their lessons are very affordable and within reach for most Saudi students. On top of that, the way their lessons are produced , as animated stories, will make learning fun and easy. Students won’t feel that they are studying when they watch their videos!
