Total Funding
6
Total FundingDebt Financing raised
Growth Score
pts
Heat Score
-4 pts
Company Performance Metrics
Score
Trend
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Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
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290452
W4 provides business process management solutions through an expansive network of publishers.
Acquired by 
Digital Media Solutions
Wicks Walker: Co-FounderPast Role: Hydra Group, Partner
Jason Durant Walker: Co-founder, CEO
About the Company
Founded in 2009 by 3 founders of Hydra (Hydra Network) including its COO, CFO, CSO, and VP Network Operations, the W4 Performance intelligently distributes cost-per-action ad campaigns through an expansive network of publishers, in channels including search, ppc, display, social, and email. W4 sets and adheres to the best practices in affiliate
media distribution, and scores high marks through campaign optimization, quality affiliates, and transparency.
Women Founded
